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PROJECT: POP-UP | WAKEFIELD, MA

500 Main Street | 8x10 OpBox Mobile Unit | $450 per month | Two Units Available

Review full details below before you apply.

CURRENTLY ACCEPTING APPLICATIONS!

Calling all Emerging Brands, Artists, Entrepreneurs and Innovators!

UpNext is partnering with the Town of Wakefield along with Middlesex 3 Coalition and Massachusetts Innovation Network to offer two OpBox mobile retail units for emerging brands. Project: Pop-Up offers founders with fresh ideas access to premium space to experiment and expand their concepts.

Please note: Applications will continue to be accepted on a rolling basis, space permitting.

A Launchpad for Wakefield

Project: Pop-Up is activating up to two mobile retail units at 500 Main Street on a parcel of land across the street from the middle school, sports fields, and the Americal Civic Center. Brands have the opportunity to pop up at a subsidized rate, and be provided with access to a suite of resources to help seed their success. Special thanks to Robert Santonelli for his partnership in activating this prominent parcel.

This project is being funded by the Massachusetts Office of Business Development REDO grant program as part of the state’s efforts to accelerate economic recovery from the Covid-19 pandemic. Following the challenges the pandemic has induced, Wakefield is thrilled to welcome emerging brands, artists and more to their town.

Ideal Categories Include:

Independent brands and retailers, packaged food, artists, makers, galleries and other unique cultural or bespoke experiences. Entrepreneurial and forward-thinking concepts encouraged to apply.

Apply

Program Highlights

  • 500 Main Street | 8x10 OpBox Mobile Unit

  • Monthly rent: $450 per OpBox
    There will be two OpBox units available. Rent may be shared by brands and is subsidized by MOBD grant funding ($900 market rate)

  • Utilities included

  • Wifi not included

  • Late April-June 2023 (dates subject to change)

  • Collaborative outdoor space
    OpBoxes may be shared by multiple collaborators—offset costs and enhance cross-promotional opportunities

  • Access to a suite of resources, including:

    • Marketing and PR opportunities
    • Pop-Up Master Checklist and FAQs
    • UpNext support and expertise
    • Setup and installation aid
  • Signage support

  • Marketing + special event stipends


Funding and Partnerships

This project is being funded by the Massachusetts Office of Business Development REDO grant program as part of the state’s efforts to accelerate economic recovery from the Covid-19 pandemic.


Want to join project: pop-up?