Detali
Apparel (women)
Woman-Owned | Sustainably-Focused
The difference is in the details. Detali is dedicated to sexy, stylish and sustainable people. We strive every day to create designs that are less harmful for our planet. We repurpose, extending the life of every piece we upcycle.
past pop-up location:

Founder Natalia Douglass
Sometimes words cannot describe, but you still use your voice to express your speechless side. That is when design comes to me.
I was upcycling since my childhood in the Ukraine, I just did not know it. During this speechless time in my homeland, Detali keeps me going, believing and hoping for freedom. Our designs are handcrafted in the Ukraine and Gloucester, MA. I believe we can be both stylish and thoughtful. We just need to be intentional and slow down.
Why did you apply for Project Pop-Up?
The reason why I applied for Project: Pop-Up is simply to express my devotion to nature and style through the eye of Detali. As a brand, we strive every day to make our designs less harmful for our Planet. This opportunity will give us a chance to show the world of upcycled design to the Gloucester community.